Developing your craft is just the start. To grow your business as a maker or creative entrepreneur, smart marketing -- including email marketing -- is a must. Focused email marketing can strengthen customer loyalty, drive more traffic to your site and grow your business in style -- and your communication isn't dependent on the algorithms of a social-media host.
During this workshop, Emma's Cynthia Price will show you how to make the most of your email marketing time and effort, sharing plenty of clear and creative examples and best practices that'll help you create campaigns that attract, engage and inspire your audience.
This workshop is presented by The Skillery, Emma and Fort Houston, as part of Makers' Month. With classes and workshops designed to highlight local talent and help creative entrepreneurs grow their businesses and brands, Makers' Month puts a focus, and a spotlight, on Nashville's vibrant maker culture. This workshop is open to the public, and free of charge for members of The Skillery and Fort Houston. Members of Fort Houston should email firstname.lastname@example.org for instructions on how to register for free.
This class has already occurred.
Wednesday January 29, 2014
6:00PM - 7:30PM
Cynthia Price is director of partner development at Emma, heading up partnership and business development efforts. With a lengthy background in sales, Cynthia previously worked as a sales manager for the marketing and custom publisher, Leading Edge Communications, and as an associate at Hall Strategies. She is a Nashville native and graduate of Harpeth Hall School (and, later, Miami University in Ohio).